Wednesday, November 22, 2017

What We’re Thankful For As Arts Administrators 2017 by Drew McManus

Editor’s Note: You don’t need anyone telling you this year has been a steady diet of challenge coated challenges with challenge flavored filling, but we’re not about to let th…

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Monday, November 20, 2017

What Does Your 990 Say About You? by Joe Patti

If you are like most, you may view the 990 filing for your non-profit organization like you view filing your income taxes–an annoying, burdensome task best handled by an accountant. Th…

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Tuesday, November 14, 2017

Facebook Is Matching Donations On #GivingTuesday, Here’s What You Need To Know by Ceci Dadisman

Facebook has just announced that they are partnering with the Bill and Melinda Gates Foundation to match donations made through Facebook on #GivingTuesday (November 28) up to $2 million. Fa…

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Tuesday, November 7, 2017

It’s Cool To Say No To Features by Aaron Overton

The marketing guy was breathless with excitement. “This is going to be the killer feature!” he enthused. “Customers are totally clamoring for this thing, so if we can just get it into …

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Wednesday, November 1, 2017

Master Your Domain With Google Search Console: Connecting Everything To Google Analytics by Drew McManus

Now that you’ve created your Google Search Console (CSG) account, have all the website versions set up as properties, selected a preferred version, and submitted a sitemap, you’re ready …

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Monday, October 30, 2017

Bid Solicitation Process: Master It To Ignore It by Joe Patti

When you are engaging in a significant construction or renovation project, you are going to want to solicit competing bids for the work that needs to be done. Many blueprint companies can he…

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Wednesday, October 25, 2017

Master Your Domain With Google Search Console: Must-Have Settings by Drew McManus

Now that you have your Google Search Console (GSC) account created, you’re ready to get cracking on must-have settings and configurations. Immediately after your account is verified, you…

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Monday, October 23, 2017

Culture Track 2017 Is Here! by Ceci Dadisman

After waiting for three long years, the 2017 edition of LaPlaca Cohen’s Culture Track has arrived! Arts and culture data nerds, rejoice! As per the Culture Track website: Culture Track…

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Wednesday, October 18, 2017

How To Find Your Brand Archetype by Jonathan Eifert

To enlarge a fan base and keep them interested, the artist needs to regularly pump out content that aligns with their branded archetype—providing additional facets to who they are. After a…

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Tuesday, October 17, 2017

Master Your Domain With Google Search Console: Getting Started by Drew McManus

Earlier in the month, I posted an article about how you can use Google Search Console (GSC) to temporarily hide a page from Google Search Results. Several readers wrote in to say that althou…

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Tuesday, October 10, 2017

STOP Opening Attachments From Strangers! (And Other Hacking Prevention Tips) by Joe Patti

The Ohio Arts Council recently presented a webinar titled “Don’t Get Hacked,” aimed at providing tips, practices, and tools that will reduce vulnerability to data theft. Th…

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Tuesday, October 3, 2017

Get Serious About Your LinkedIn Profile by Drew McManus

If you’re like me, LinkedIn can often seem like that oddball item on the dessert menu. There’s little mystery when it comes to Facebook or Twitter, the apple cobbler or cheesecake of soc…

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Tuesday, September 26, 2017

Will QR Codes Make A Comeback? by Ceci Dadisman

Remember when everyone said that QR codes were the next big thing? All of a sudden, it seemed like every piece of printed marketing material included one.  However, QR codes had one major f…

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Sunday, September 24, 2017

It’s Time For Infrastructure Updates by Drew McManus

Over the weekend, we rolled out a bunch of updates. The majority are under the hood improvements that’s you’ll experience in the form of snappier performance but here are a few key UX it…

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Thursday, September 21, 2017

Emergency Preparation Mentor Rides Into Town by Joe Patti

Recently there was a new addition to the list of emergency preparation resources available to performing arts organizations. We have previously discussed ArtsReady which was created after Hu…

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Sunday, September 17, 2017

Need To Temporarily Block A Page From Google Search Results? This Search Console Tool Makes It Easy by Drew McManus

Regardless the reason why you need to temporarily block a page from search results, there’s a handy tool inside Google Search Console made for that exact task. Make sure You’re logged in…

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Tuesday, September 12, 2017

Facebook Groups For Pages Is Here! by Ceci Dadisman

A couple of months ago, Facebook announced the roll out of Groups for Pages; a much-requested feature by Page Admins. Groups for Pages allows a Group to be created by a Page, rather than nee…

Linked From at 03:35PM
Wednesday, September 6, 2017

Last Minute Hurricane Tech Checklist by Drew McManus

With Hurricane Irma heading toward Florida, I wanted to offer up a quick checklist of website related items arts orgs can use to help anticipate and mitigate any potential outages. Place a n…

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Monday, September 4, 2017

Flooded Costume Shop Or Music Library? Art Conservators May Be Able To Help by Joe Patti

If you are in the performing arts and your material assets suffer damage, be it natural disaster, leaky pipes or someone eating where they shouldn’t, you might not consider visual art …

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Wednesday, August 30, 2017

Evaluation Of The Arts By The Arts by Joe Patti

Arts organizations are asked to create dozens of reports every year evaluating their programs to justify the funding they receive so you probably aren’t inclined to embark on an additi…

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Thursday, August 24, 2017

Does Your Website Have A SSL Certificate? If not, you may need one sooner than later. by Drew McManus

At the beginning of August, Google Webmaster Tools began sending notices to users with a warning that “Starting October 2017, Chrome (version 62) will show a “NOT SECURE” warning when …

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Tuesday, August 22, 2017

Who Should Receive Your Email Newsletter? by Ceci Dadisman

You may remember this post I wrote a while ago about why people unsubscribe from your emails. At the end, I propose the idea that your email newsletter should not be sent to everyone on your…

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Monday, August 14, 2017

Checklist For Getting Noticed by Jonathan Eifert

If you are an artist and want to get noticed, follow these steps. In today’s cluttered digital space, it’s imperative for an artist to pump images, videos, and text out in a kaleidoscope…

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Wednesday, August 9, 2017

A Stitch In Time Saves More Than Nine by Drew McManus

With the fate of Net Neutrality still very much uncertain, it pays to begin thinking about ways you can marginalize any slowdowns in the light of potential deregulation. Regardless your leve…

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Tuesday, August 1, 2017

Basic Handbook for Ushering by Joe Patti

One of the most important elements of the experience when attending a performing arts event is the audience interaction with the front of house staff: ushers, ticket office, concessions, mer…

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Monday, July 24, 2017

Using Onboarding Techniques To Improve Web Engagement by Drew McManus

If you’re looking for some low hanging fruit to improve online engagement with users, look no further than using an onboarding email campaign to introduce website visitors to key functions…

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Monday, July 17, 2017

What To Do After The Send by Ceci Dadisman

Ever feel like you are just sending out email after email, shouting your message at the top of your lungs over and over again to mixed results? The key is to make sure that you send follow-…

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Monday, July 10, 2017

Git With The Program And Don’t Stress When Deleting Stuff by Aaron Overton

There’s this sinking feeling you get when you delete a file or revise something you’ve been writing and forget to save. It’s like, “Wait, what did I just click OK about?” The syste…

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Monday, July 3, 2017

Stages of Board Life Cycle by Joe Patti

Non-Profit Quarterly recently published a piece charting out the cyclic nature of boards of directors. If ever you have been frustrated with your board and wondered why it is acting the way …

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Thursday, June 29, 2017

Hidden Productivity Gems: Using Adobe Bridge To Remove Unwanted Characters From Filenames by Drew McManus

Adobe Bridge CC, a digital asset management app, is not only a hidden productivity gem, it’s one of the rare Adobe apps that is 100 percent free. If you don’t already use it, swing by th…

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Tuesday, June 27, 2017

How to Make More Money by Building Brand Dimension by Jonathan Eifert

DISCLOSURE: This piece is tailored for breakout classical musicians earning over $100,000/year through their art, but the principles can be applied to most artists at different career levels…

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