All stories by Marc Hershberg on BroadwayStars

Sunday, September 12, 2021

Broadway Theater Owner Floating On Air After Record-Breaking Deal by Marc Hershberg

The Shubert Organization recently agreed to sell two vacant lots and the air rights above the Imperial Theatre to Extell Development Company for $82.3 million.

SOURCE: Forbes at 01:50AM
Thursday, August 19, 2021

‘Pass Over’ Might Need A Miracle To Survive by Marc Hershberg

According to several industry insiders, the first play to return to Broadway during the COVID-19 pandemic is now teetering on the brink of collapse.

SOURCE: Forbes at 11:03PM
Saturday, July 31, 2021

New Documentary Shines A Spotlight On First ‘Sunset Boulevard’ Musical by Marc Hershberg

The first attempt to turn the iconic film Sunset Boulevard into a Broadway musical is finally getting a close-up.

SOURCE: Forbes at 06:10PM
Monday, June 28, 2021

Politician Steps In To Save Shooting ‘Wicked’ Film In Georgia by Marc Hershberg

One political wizard worked her magic to keep the Emerald City in the Dogwood City.

SOURCE: Forbes at 08:00PM
Sunday, May 16, 2021

New Bill Seeks To Shake Up Broadway Ticketing Business by Marc Hershberg

After launching an investigation into the leading ticket sellers, New York State Senator James Skoufis introduced a bill last week to transform the Broadway ticketing business.

SOURCE: Forbes at 11:13PM
Thursday, April 29, 2021

Broadway Theaters Should Require Audiences To Show Proof Of Vaccinations, Doctors Order by Marc Hershberg

As Broadway producers start making plans to reopen their shows following the COVID-19 pandemic, several leading doctors recommend requiring all theatergoers to provide proof of being vaccina…

SOURCE: Forbes at 11:38PM
Wednesday, March 31, 2021

Insurers Snub Broadway Shows To Create Uneven Playing Field by Marc Hershberg

As insurance companies denied insurance claims for Broadway shows like "Tina" and "Harry Potter and the Cursed Child," certain shows will be put at a competitive disadvantage when Broadway r…

SOURCE: Forbes at 11:31PM
Tuesday, February 16, 2021

Tony Awards Nominees May Suffer Due To Delay In Voting by Marc Hershberg

In waiting a year after the shutdown to begin voting, Tony Awards voters might not remember the shows well enough to cast accurate votes.

SOURCE: Forbes at 05:00PM
Monday, January 4, 2021

Theatre Touring Company Expands Global Footprint With Australian Acquisition by Marc Hershberg

In December, Crossroads Live acquired the Gordon Frost Organisation, one of the leading theatre production companies in Australia.

SOURCE: Forbes at 04:30PM
Sunday, December 20, 2020

Renovate A Broadway Theater, Get A Green Card by Marc Hershberg

Although many tourists are not coming to New York during the COVID-19 pandemic, foreigners still have their sights set on Broadway.

SOURCE: Forbes at 12:00PM
Tuesday, December 15, 2020

With Stages Shut, Broadway Stars Start Making House Calls by Marc Hershberg

As London's West End theaters remain shut and individuals grow tired of watching livestreamed shows during the COVID-19 pandemic, Olivier Award-winning actress Maria Friedman has launched a …

SOURCE: Forbes at 11:16PM
Friday, October 30, 2020

‘Jersey Boys’ To Return To West End As Producer Strives To Save Theatre Industry by Marc Hershberg

Jersey Boys will be working their way back to the West End.

SOURCE: Forbes at 06:00AM
Sunday, October 25, 2020

Russian Sequel To Broadway Musical Raises Copyright Concerns by Marc Hershberg

Lovers of the Broadway musical 'First Date' will need to brush up on their Russian to watch the sequel.

SOURCE: Forbes at 08:00AM
Monday, September 28, 2020

Theaters Could Become Acquisition Targets During Pandemic by Marc Hershberg

As theaters remain dark, there might be a game of musical chairs behind the scenes.

SOURCE: Forbes at 07:30PM
Tuesday, August 25, 2020

Insurers Battle Broadway Theater Owner Over Pandemic Payout by Marc Hershberg

The Broadway theater owner that gave a home to the original production of Spring Awakening now finds itself the victim of a rude awakening.

SOURCE: Forbes at 11:51PM
Sunday, July 19, 2020

Broadway Marketers Fear TikTok Ban by Marc Hershberg

The clock is ticking for one of Broadway’s most powerful marketing tools.

SOURCE: Forbes at 08:59PM
Sunday, July 12, 2020

How To Improve Diversity On Broadway by Marc Hershberg

Tax credits might help to diversify Broadway credits.

SOURCE: Forbes at 10:00AM
Sunday, May 31, 2020

New Book Explores Broadway Flops by Marc Hershberg

After two decades of duds cost investors almost $200 million, a new book will explore how Broadway became a boulevard of broken dreams.

SOURCE: Forbes at 09:00AM
Friday, May 29, 2020

Copyright Office Urges Congress To Curb Broadway Bootlegs by Marc Hershberg

Last week, the U. S. Copyright Office released a report urging federal legislators to change the law to better protect.

SOURCE: Forbes at 07:30AM
Tuesday, May 19, 2020

Company Creates Drones To Disinfect Broadway Theaters by Marc Hershberg

When 'Aladdin' returns to the New Amsterdam Theatre, all of its magic carpet rides might need to be cleared with an air traffic controller.

SOURCE: Forbes at 11:56PM
Friday, May 8, 2020

Cruise Line Industry Chaos Threatens Broadway Licensing Revenue by Marc Hershberg

With the cruise line industry treading water, Broadway investors might no longer be able to count on a steady stream of licensing revenue.

SOURCE: Forbes at 06:30AM
Friday, May 1, 2020

After Public Outcry, Governor’s Think Tank Agrees To Work With Broadway by Marc Hershberg

Governor Cuomo has responded to the roar of the crowd.

SOURCE: Forbes at 11:10PM
Wednesday, April 29, 2020

Governor Cuomo Snubs Broadway In Planning New York Rebound by Marc Hershberg

As a new task force takes center stage to help boost the New York economy, Broadway has been banished to the balcony.

SOURCE: Forbes at 11:25PM
Thursday, April 23, 2020

How Trump Is Trying To Help Broadway by Marc Hershberg

The White House might soon help the Great White Way.

SOURCE: Forbes at 11:55PM
Tuesday, April 14, 2020

New Streaming Platform To Challenge BroadwayHD by Marc Hershberg

While executives at NBCUniversal and WarnerMedia prepare to launch their own streaming services to battle against Netflix and Disney, a group of Broadway executives is preparing to launch a …

SOURCE: Forbes at 11:47PM
Monday, April 6, 2020

Coronavirus Can’t Stop The Beat Of Broadway Podcast Network by Marc Hershberg

Broadway Podcast Network seems to be bucking the trend.

SOURCE: Forbes at 08:00AM
Monday, March 30, 2020

Debate Rages As To Whether Shows Should Go On by Marc Hershberg

The show continues to go on in some countries, and not everyone is happy about it.

SOURCE: Forbes at 07:00AM
Friday, February 21, 2020

Why ‘The Inheritance’ Imploded On Broadway by Marc Hershberg

The British import that was once touted as the greatest thing since sliced bread quickly turned out to be toast.

SOURCE: Forbes at 07:00AM
Saturday, February 1, 2020

Despite Losses, Government Declines To Block Broadway Investors by Marc Hershberg

The government is not going to stop investors from losing their shirts on Broadway.

SOURCE: Forbes at 12:01AM
Monday, January 27, 2020

‘Fun’ Front Man Scoring Seuss Musical by Marc Hershberg

The writer of the Grammy Award-winning song “We Are Young” is now making a musical for young audiences.

SOURCE: Forbes at 07:30AM
Friday, December 20, 2019

How A Dog Film Killed an Animated Version of ‘Cats’ by Marc Hershberg

The new Cats movie has had almost nine lives.

SOURCE: Forbes at 06:00AM

All that Chat

Sep 14, 2021: Chicago - Ambassador Theatre
Oct 17, 2021: Dana H. - Lyceum Theatre
Mar 28, 2022: Plaza Suite - Hudson Theatre
Apr 07, 2022: The Minutes - Studio 54
Apr 28, 2022: Macbeth - Lyceum Theatre