In our lives as arts administrators, it is all about the art, right? Everything we do is to showcase the art and the artists, whether they be opera singers, ballet dancers, violinists, paint…
SOURCE: artshacker.com at 10:07AMDo you have specific pieces of data that you always want to see when you’re checking your Google Analytics? (Because I know you are checking your Google Analytics regularly, right? Y…
SOURCE: artshacker.com at 03:00AMHow many times have you gone back and forth and back and forth and back and forth with a colleague, vendor, or other contact to schedule a simple meeting or call? Annoying, right? All of…
SOURCE: artshacker.com at 03:00AMI recently came across this oldie but goodie on Roger Dooley’s Neuromarketing blog and wanted to share. (If you don’t follow Roger on social media or regularly read his blog, y…
SOURCE: artshacker.com at 03:00AMAre you advertising on Facebook by clicking the Boost Post button at the bottom of your posts? That’s certainly one option to consider and fellow ArtsHacker Jonathan Eifert covered r…
SOURCE: artshacker.com at 03:00AMIts that time of year! Capacity Interactive has just release their 2015 Arts Industry Digital Benchmark Study. WOOT! Some key findings from the report: Organizations are investing more in …
SOURCE: artshacker.com at 03:00AMFrom Techcrunch on May 31, 2016 Instagram this morning officially announced the launch of its tools for business users, including new business profiles, analytics and the ability to turn Ins…
SOURCE: artshacker.com at 03:00AMI’m sorry but it’s true. Most arts organizations have some sort of slider feature (also called a carousel) on their website. You probably do right now. Well, the cold hard tr…
SOURCE: artshacker.com at 03:00AMYesterday, Facebook announced several new ways for advertisers to target likely customer prospects more precisely on its mobile app, on its website, and on the partner apps where it syndicat…
SOURCE: artshacker.com at 03:00AMWe all have anecdotal information about who buys tickets to our organization’s event. “Well, our people are all [insert adjective here]” or “our people are [insert …
SOURCE: artshacker.com at 03:00AMHave you ever experimented with so-called “dark posts” on Facebook? A dark post (also called an unpublished post) is a post that doesn’t show up on your page but can be p…
SOURCE: artshacker.com at 03:00AMHave you set up Facebook Business Manager for your organization yet? If not, you are missing out on one of Facebook’s best new features for businesses and organizations. Facebook Bu…
SOURCE: artshacker.com at 03:00AMHave you heard about Peach? Peach is a new social network that just launched and has been gaining major traction over the past couple of weeks. So, what is it, you ask? It is like a combin…
SOURCE: artshacker.com at 03:00AMBreaking news! Giphy has just launched their super simple GIF Maker. If you’re not familiar with Giphy, it is a site where you can find and share animated GIFs. Many have been wai…
SOURCE: artshacker.com at 03:00AMIf you’ve never used IFTTT (If This Then That), you should definitely take a look at this FREE resource! In a nutshell, IFTT allows you to set up “recipes” that run in the …
SOURCE: artshacker.com at 03:00AMOn social media, hashtags are one of the most powerful thing you can utilize in your marketing campaign. Not only can they make your content easier to find in a search, but they can create…
SOURCE: artshacker.com at 03:00AMIf you’re like most performing arts organizations, you have long stretches of time each year when not all of your tickets are on sale. Whether that means that you put events on sale …
SOURCE: artshacker.com at 03:00AMIt has always been a bit of a struggle for me to get large numbers of sign-ups for our email list through our website. I never took it personally because I understand that people’s i…
SOURCE: artshacker.com at 03:00AMJust today, new findings from a Temple University study have been released showing that paper still has power. More specifically, that our brains react to and retain content that we have …
SOURCE: artshacker.com at 03:00AMWe all need to have video spots created at one point or another; whether it is for TV ads, social media, or just for our website. However, creating video spots when you have very little (o…
SOURCE: artshacker.com at 03:00AMJust the other day I came across this great article written by Jerry Cao and Kamil Zieba and Matt Ellis on Fast Company about website design. As arts organizations, we sometimes feel that w…
SOURCE: artshacker.com at 03:06PMIt is clear that Facebook wants you to pay to have lots of people see your content. Full disclosure: I myself am a big proponent of running organized, targeted Facebook campaigns because t…
SOURCE: artshacker.com at 03:00AMWith the current media landscape including so much more than just newspapers and magazines, I often find it difficult to keep up with who is talking about my organization and where. We all…
SOURCE: artshacker.com at 03:00AMEver wonder if you’re open rate is low partially because some of the emails on your list are no longer valid? Or, have you inherited an email list that may have addresses on it that …
SOURCE: artshacker.com at 03:00AMIf I had a nickel for every time I was asked to send someone our logo… If you’re in arts marketing, you know what I mean. We all deal with partner organizations, vendors, and …
SOURCE: artshacker.com at 03:00AMI just happened upon the slickest site for creating phone, tablet, and laptop mockups: Magic Mockups. Those of you who have ever needed to put a mockup of an app or website into a mobile d…
SOURCE: artshacker.com at 03:00AMWith any ticketing system, we have access to a lot of data. Unfortunately, not all ticketing systems can spit that data back out in useful ways. Most reports are rather standard and can …
SOURCE: artshacker.com at 03:03AM
