All stories by Samantha Teter on BroadwayStars

Wednesday, August 10, 2016

An Executive Director’s Guide To Financial Leadership by Samantha Teter

Several months into the Executive Director position, I’m still hungry for great articles on the financial side of nonprofits. This one popped up on my Twitter feed last night from NonP…

SOURCE: artshacker.com at 03:00AM
Monday, July 11, 2016

31 Incredibly Unprofessional Things People Do On Their Resumes by Samantha Teter

Over the past several months, I’ve reviewed probably more than 70 resumes for various positions that the CSO was hiring for. I am one of those managers that will almost immediately d…

SOURCE: artshacker.com at 03:00AM
Monday, February 29, 2016

Financial Resources For New Executives by Samantha Teter

I have been serving as Interim Executive Director for several months after our ED retired here at the Chattanooga Symphony & Opera. It has been an eye-opening experience; luckily, my bo…

SOURCE: artshacker.com at 03:00AM
Friday, February 12, 2016

How To Set Better Marketing Goals by Samantha Teter

I was just having a conversation with colleagues this morning about the importance of having goals. I, personally, work better if I have something to attain and a roadmap to get there. I ran…

SOURCE: artshacker.com at 03:00AM
Wednesday, October 14, 2015

20 Email Marketing Tips to Boost Engagement and Readership by Samantha Teter

I know my email blasts can be better. I know I need to do a better job of engaging our email list with more relevant content and less event promotion. But each week when it’s time to …

SOURCE: artshacker.com at 03:00AM
Monday, September 14, 2015

Take advantage of FREE Google advertising via Google Grants by Samantha Teter

You may already know this, but just in case you don’t, I have a great tip for you. Google gives away up to $10,000 per month in Google Advertising, for free, to qualified non-profits. …

SOURCE: artshacker.com at 03:00AM
Monday, August 31, 2015

Don’t Ignore Gen X!!! by Samantha Teter

It’s not easy being a Gen Xer. Our generation tends to be overlooked in the world of marketing. I like to give my millennial colleague and fellow ArtsHacker author Sarah Marczynski a (…

SOURCE: artshacker.com at 03:00AM
Monday, August 3, 2015

How to Create Facebook Video Ads (with real-life results) by Samantha Teter

I’ve been thinking a lot lately about how to increase our online engagement, especially through social media. I recently did a small ad campaign to promote our fundraising wine event a…

SOURCE: artshacker.com at 03:00AM
Monday, July 13, 2015

How to Stay Motivated (when you’d rather be at the beach) by Samantha Teter

Friends, summer is a hard time to stay motivated. If your arts season is Fall through Spring, you normally want to take a 3-month nap during the summer months, preferably on a beach with a …

SOURCE: artshacker.com at 03:00AM
Wednesday, June 3, 2015

Marketing and Development – Friends in the Sandbox by Samantha Teter

This post comes to you from Target Resource Group, found on the NAMP website. Amelia Northrup-Simpson of TRG in her article “Marketing is from Mars; Development is from Venus” di…

SOURCE: artshacker.com at 03:00AM
Monday, May 18, 2015

Bio-Writing 101 by Samantha Teter

As an arts marketer, I have seen a huge variety of artist biographies. I love the ones that need no editing from me and can go straight to the printer for our programs. I cringe when I see b…

SOURCE: artshacker.com at 03:00AM
Friday, May 1, 2015

Using Stock Photos in Marketing: 20 Sites with Free Images by Samantha Teter

Wouldn’t it be great if you had high quality, high resolution photos to promote every single event/concert/exhibit? For those of us who live in the real world of non-profit arts manage…

SOURCE: artshacker.com at 03:00AM
Wednesday, April 1, 2015

Infographic: Optimal Image Sizes For All The Social Networks by Samantha Teter

I bet I spend a few hours a month just resizing photos for our website and social media accounts. Oftentimes, many managers might just use a photo that’s already been resized for somet…

SOURCE: artshacker.com at 03:00AM
Wednesday, March 18, 2015

Emerging Arts Leaders 10 Years Later…Now What? by Samantha Teter

I’ve been in arts marketing for 14 years now. I started my arts marketing career at age 28 at a 2000-seat auditorium that mostly acted as a rental house, but also presented some music and …

SOURCE: artshacker.com at 03:00AM
Wednesday, February 18, 2015

DISCOUNTING: Be Proactive, Be Selective, Be Timely by Samantha Teter

Discounting can be a fabulous way of increasing audiences when done effectively and strategically. By offering discounts, you can bring in new patrons to your hall, reactivate patrons who ha…

SOURCE: artshacker.com at 03:00AM
Monday, January 19, 2015

50 Awesome Resources To Help You Be A Better Writer (And Content Marketer) by Samantha Teter

You guys, this link appeared on my Facebook feed this morning and it is PHENOMENAL! With so many of us wearing multiple hats in arts admin, we’re writers, designers, salespeople, IT, a…

SOURCE: artshacker.com at 03:00AM
Friday, January 9, 2015

Building Subscription Renewal Forms Using Adobe InDesign by Samantha Teter

It’s about that time of year for many arts organizations – season subscription renewal time! I always find this a hectic but exciting time of the year – finalizing programming and gues…

SOURCE: artshacker.com at 03:00AM

All that Chat

2023-2024 BROADWAY SEASON
May 30, 2023: Grey House - Lyceum Theatre
Jun 26, 2023: Just For Us - Hudson Theatre
Jul 24, 2023: The Cottage - Hayes Theater
Nov 16, 2023: Spamalot - St. James Theatre
Dec 18, 2023: Appropriate - Hayes Theater
Mar 07, 2024: Doubt - Todd Haimes Theatre
Apr 14, 2024: Lempicka - Longacre Theatre
Apr 17, 2024: The Wiz - Marquis Theatre
Apr 18, 2024: Suffs - Music Box Theatre
Apr 25, 2024: Mother Play - Hayes Theater
Jun 10, 2024: The Drama Desk Awards