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Thursday, May 11, 2023

In Broadway advertising, first instincts are often the right ones by Drew Hodges

SpotCo founder and current brand consultant Drew Hodges weighs in on the timeline behind ad campaigns.

SOURCE: Broadway News Subscription at 07:00AM

Wednesday, February 15, 2023

Broadway advertising isn’t working — but it can by Drew Hodges

“Broadway is Back!” We get told often we are there — or at least almost there. But producers of new works know the truth: Existing mega-brands are carrying the weight, and new work we …

SOURCE: Broadway News Subscription at 08:46AM

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Show: Home (8)

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Show: Shucked (5)

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Show: Moulin Rouge (2)

Show: English (2)

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2024-2025 BROADWAY SEASON

Jun 05, 2024: Home - Todd Haimes Theatre

Jul 11, 2024: Oh, Mary! - Lyceum Theatre

Jul 30, 2024: Job - Hayes Theater

Aug 12, 2024: Once Upon a Mattress - Hudson Theatre

Sep 12, 2024: The Roommate - Booth Theatre

Sep 29, 2024: The Hills of California - Broadhurst Theatre

Sep 30, 2024: McNeal - Vivian Beaumont Theater

Oct 01, 2024: Yellow Face - Todd Haimes Theatre

Oct 10, 2024: Our Town - Ethel Barrymore Theatre

Oct 20, 2024: Sunset Boulevard - St. James Theatre

Oct 23, 2024: Left On Tenth - James Earl Jones Theatre

Oct 24, 2024: Romeo + Juliet - Circle In The Square

Nov 11, 2024: A Wonderful World: The Louis Armstrong Musical - Studio 54

Nov 12, 2024: Maybe Happy Ending - Belasco Theatre

Nov 14, 2024: Tammy Faye - Palace Theatre

Nov 17, 2024: Elf - Marquis Theatre

Nov 19, 2024: Swept Away - Longacre Theatre

Nov 21, 2024: Death Becomes Her - Lunt-Fontanne Theatre

Dec 12, 2024: Cult of Love - Hayes Theater

Dec 16, 2024: Eureka Day - Samuel J. Friedman Theatre

Dec 19, 2024: Gypsy - Majestic Theatre

Jan 23, 2025: English - Todd Haimes Theatre

Feb 13, 2025: Redwood - Nederlander Theatre

Mar 17, 2025: Purpose - Hayes Theater

Mar 19, 2025: Buena Vista Social Club - Gerald Schoenfeld Theatre

Mar 20, 2025: Operation Mincemeat - John Golden Theatre

Mar 23, 2025: Othello - Ethel Barrymore Theatre

Mar 27, 2025: The Picture of Dorian Gray - Music Box Theatre

Mar 31, 2025: Glengarry Glen Ross - Palace Theatre

Apr 03, 2025: Good Night, and Good Luck - Winter Garden Theatre

Apr 05, 2025: BOOP! The Betty Boop Musical - Broadhurst Theatre

Apr 06, 2025: The Last Five Years - Hudson Theatre

Apr 08, 2025: Stephen Sondheim's Old Friends - Samuel J. Friedman Theatre

Apr 10, 2025: Smash - Imperial Theatre

Apr 14, 2025: John Proctor Is the Villain - Booth Theatre

Apr 21, 2025: Floyd Collins - Vivian Beaumont Theater

Apr 22, 2025: Stranger Things: The First Shadow - Marquis Theatre

Apr 23, 2025: Just in Time - Circle In The Square

Apr 24, 2025: The Pirates of Penzance - Todd Haimes Theatre

Apr 27, 2025: Real Women Have Curves: The Musical - James Earl Jones Theatre

Apr 27, 2025: Dead Outlaw - Longacre Theatre

May 01, 2025: Nominations for the 2025 Tony Awards

Jun 08, 2025: The 78th Annual Tony Awards - Radio City Music Hall

TBA: Sinatra The Musical

TBA: Purple Rain

TBA: Liberation

TBA: Titanic

TBA: Ragtime

TBA: Urinetown

Aladdin

All In: Comedy About Love

& Juliet

The Book of Mormon

Cabaret

Chicago

Cult of Love

Death Becomes Her

English

Eureka Day

The Great Gatsby

Gypsy

Hadestown

Hamilton

Harry Potter and the Cursed Child

Hell's Kitchen

The Lion King

Maybe Happy Ending

MJ: The Michael Jackson Musical

Mother Play

Moulin Rouge! The Musical

Oh, Mary!

The Outsiders

Redwood

Six

Sunset Boulevard

Sweeney Todd

The Wiz

Water for Elephants

Wicked

A Wonderful World: The Louis Armstrong Musical

Yellow Face

The Hills of California

Aladdin

All In: Comedy About Love

& Juliet

The Book of Mormon

Cabaret

Chicago

Cult of Love

Death Becomes Her

English

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