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Thursday, May 11, 2023

In Broadway advertising, first instincts are often the right ones by Drew Hodges

SpotCo founder and current brand consultant Drew Hodges weighs in on the timeline behind ad campaigns.

SOURCE: Broadway News Subscription at 07:00AM

Wednesday, February 15, 2023

Broadway advertising isn’t working — but it can by Drew Hodges

“Broadway is Back!” We get told often we are there — or at least almost there. But producers of new works know the truth: Existing mega-brands are carrying the weight, and new work we …

SOURCE: Broadway News Subscription at 08:46AM

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2025-2026 BROADWAY SEASON

Jun 12, 2025: Call Me Izzy - Studio 54

Aug 14, 2025: Mamma Mia - Winter Garden Theatre

Aug 18, 2025: Jeff Ross: Take A Banana For The Ride - Nederlander Theatre

Sep 16, 2025: Art - Music Box Theatre

Sep 29, 2025: Punch - Samuel J. Friedman Theatre

Oct 08, 2025: Beetlejuice - Palace Theatre

Oct 16, 2025: Ragtime - Vivian Beaumont Theater

Oct 30, 2025: Little Bear Ridge Road - Booth Theatre

Nov 09, 2025: The Queen of Versailles - St. James Theatre

Nov 13, 2025: Oedipus - Studio 54

Nov 16, 2025: Chess - Imperial Theatre

Dec 08, 2025: Marjorie Prime - Hayes Theater

Apr 08, 2026: Becky Shaw - Hayes Theater

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