All stories by Damian Bazadona on BroadwayStars

Tuesday, February 6, 2024

The Broadway Brand Awareness Question by Damian Bazadona

Situation Interactive president and founder Damian Bazadona considers the visibility of Broadway as a brand and wonders: Have we lost something necessary?

SOURCE: Broadway News Subscription at 09:00AM
Friday, February 12, 2021

Situation Interactive President: The Future of Broadway Begins Now (Really, Now) by Damian Bazadona

In this exclusive essay, the Broadway marketing executive shares his thoughts about the potential of this unprecedented moment.

SOURCE: Playbill at 09:29AM
Monday, February 13, 2017

A New Way To View Social Gaming by Damian Bazadona

With retail outlets, particularly malls, clearly having a tough run due to online shopping cutting into their customer base, there is a new set of companies aiming to reduce that trend by en…

SOURCE: Huffington Post at 01:55PM
Sunday, December 11, 2016
Wednesday, November 30, 2016
Monday, October 31, 2016
Monday, October 17, 2016
Wednesday, October 5, 2016
Wednesday, September 28, 2016
Thursday, September 22, 2016
Thursday, September 15, 2016
Thursday, August 25, 2016
Tuesday, August 2, 2016
Wednesday, July 27, 2016

What Professional Sports Taught Me About Quick Decision Making by Damian Bazadona

For the past few years, my agency has created engaging digital campaigns designed to convert casual sports fans into devoted Major League Soccer fans. This year, we created MLS Matchmaker—…

SOURCE: Huffington Post at 12:17PM
Sunday, July 3, 2016

200 Years Of Relationships: BAM & Roundabout Theatre Company by Damian Bazadona

For over 200 combined years, Brooklyn Academy of Music (BAM) and Roundabout Theatre Company (RTC) have served the greater New York community through both the compelling work and artists feat…

SOURCE: Huffington Post at 07:00PM
Thursday, June 30, 2016

Real Talk About Influencers And Marketers by Damian Bazadona

The exponential growth of social platforms and online communities blurs the line between what’s a brand and who’s a friend. Everyday people find fame on Vine, Instagram, Twitter, and Sna…

SOURCE: Huffington Post at 05:33AM
Wednesday, June 22, 2016

All Bots Aside: Filling Broadway's Empty Seats by Damian Bazadona

New York attorney general Eric T. Schneiderman recently released a report detailing his office’s investigation into the ticketing industry titled “Obstructed View: What’s Blocking New …

SOURCE: Huffington Post at 06:04AM
Friday, June 3, 2016

Embracing Change at TEDxBroadway 2016 by Damian Bazadona

This February marked the fifth annual TEDxBroadway and, once again, the diversity, passion, and supreme talent of the wider Broadway ecosystem impressed me.

SOURCE: Huffington Post at 08:11AM
Thursday, April 14, 2016

How to Win an Attention War by Damian Bazadona

It's rough out there. Right now, there are countless brands shouting and wildly waving their virtual hands 24/7 for attention. It's noisy; it's unrelenting; it's war.

SOURCE: Huffington Post at 01:17PM
Wednesday, March 30, 2016

The Wake-Up Call of a Lifetime by Damian Bazadona

In my world, conversation is the mother of invention. Regularly sitting down with smart folks is (one of) my...

SOURCE: Huffington Post at 11:29AM
Tuesday, March 22, 2016

The Science of Snackable: 6 Scientific Reasons Your Brain Loves Listicles by Damian Bazadona

In recent years, short-form content has grown exponentially in popularity. From the hundreds of millions of users who flock...

SOURCE: Huffington Post at 12:02AM
Wednesday, March 9, 2016

The Experiential Playbook: A Q&A With the CEO of Peloton, John Foley by Damian Bazadona

We're living in a world that greatly values experiences. Research shows that experiences bring significant...

SOURCE: Huffington Post at 04:29PM
Wednesday, February 17, 2016

The Paradox of Watching Live by Damian Bazadona

The Super Bowl, the World Series, the Final Four--sports captivate millions of rabid fans, consistently rule the ratings, and...

SOURCE: Huffington Post at 04:43PM
Tuesday, February 16, 2016

Huffington Post: The Brands That Win by Damian Bazadona

In lieu of resolutions, I like to kick the year off by […]

SOURCE: www.situationinteractive.com at 02:43PM
Tuesday, February 2, 2016

The Brands That Win by Damian Bazadona

In lieu of resolutions, I like to kick the year off by playing "forecaster." And no, not in a meteorological way....

SOURCE: Huffington Post at 12:10PM
Tuesday, January 26, 2016

Building an Idea Business for the Next Decade by Damian Bazadona

How do you build an idea business for the next decade? This question has been front and center for myself and my agency as...

SOURCE: Huffington Post at 04:20PM
Friday, January 15, 2016

Huffington Post: The Bet I Would Make by Damian Bazadona

As the mobile horizon expands with seemingly endless po […]

SOURCE: www.situationinteractive.com at 05:40PM
Wednesday, January 13, 2016

The Bet I Would Make by Damian Bazadona

As the mobile horizon expands with seemingly endless possibilities, we're all caught in what you might call a mobile "arms race."

SOURCE: Huffington Post at 04:40PM
Wednesday, December 23, 2015

Huffington Post: The Best Gift You Can Give Yourself This Week by Damian Bazadona

This week is a time that’s all about being with t […]

SOURCE: www.situationinteractive.com at 05:48PM
Monday, December 21, 2015

The Best Gift You Can Give Yourself This Week by Damian Bazadona

This week is a time that's all about being with the ones we love. For some that means a nice dinner and a fireside chat....

SOURCE: Huffington Post at 06:26PM
Monday, December 14, 2015

Huffington Post: The Secret Savvy Arts Marketers Know by Damian Bazadona

Each day, as the ongoing chaos in our world is on full […]

SOURCE: www.situationinteractive.com at 06:56PM

All that Chat

2023-2024 BROADWAY SEASON
May 30, 2023: Grey House - Lyceum Theatre
Jun 26, 2023: Just For Us - Hudson Theatre
Jul 24, 2023: The Cottage - Hayes Theater
Nov 16, 2023: Spamalot - St. James Theatre
Dec 18, 2023: Appropriate - Hayes Theater
Mar 07, 2024: Doubt - Todd Haimes Theatre
Apr 14, 2024: Lempicka - Longacre Theatre
Apr 17, 2024: The Wiz - Marquis Theatre
Apr 18, 2024: Suffs - Music Box Theatre
Apr 25, 2024: Mother Play - Hayes Theater
Jun 10, 2024: The Drama Desk Awards