Variety to Publish Weekly TV and Film Fan Engagement Measurement Combining All Major Digital Platforms by Andrew Wallenstein

Committed to helping the entertainment industry understand how consumers are engaging with U.S. content, Variety will begin publishing a new measurement of  TV/film-related fan activity across all major digital platforms. Each week, ListenFirst Media will exclusively provide Variety with its new Digital Audience Ratings (DAR), which quantifies over 1 billion users’ interaction with programming that... Read …

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