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4 stories by "Hannah Irene Rubenstein"

Selling a show in London vs. New York by Hannah Irene Rubenstein

Producers Sonia Friedman, Lucas McMahon and more talk marketing strategies, critical reception and awards in the West End vs. Broadway.

SOURCE: Broadway News Subscription at 9:25am on February 24, 2025☆⚑

How to boost the chances for a show to succeed on Broadway and in the West End by Hannah Irene Rubenstein

A closer look at what unites and divides theater culture in New York and London

SOURCE: Broadway News Subscription at 4:20pm on February 20, 2025☆⚑

The rise of box office opening events by Hannah Irene Rubenstein

From a food truck for "Mean Girls" to a second-line parade for "A Wonderful World," box office opening events are an increasingly popular way to grab attention and build an audience.

SOURCE: Broadway News Subscription at 8:30am on October 4, 2024☆⚑

What are revivals for? by Hannah Irene Rubenstein

One writer and theatermaker wonders if audiences and critics have forgotten, specifically when it comes to the 2024 revival of "Cabaret." 

SOURCE: Broadway News Subscription at 8:30am on July 29, 2024☆⚑
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