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Free Resource: Getting Started With Google Analytics by Drew McManus

Recently, fellow ArtsHacker, Ceci Dadisman, and I enjoyed giving a presentation to attendees of the Southeastern Theatre Conference 2018 Convention on how to use Google Analytics (GA) to make data-driven improvements to website content and layouts. The session was geared toward professionals just getting into GA. Content focused on using out-of-the-box GA features and simple to implement settings changes to provid…

SOURCE: artshacker.com at 2:00am on March 9, 2018 ☆ ⚑

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