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Should you do a full reading of your show to raise money?

One of the first steps of every show’s developmental process is the reading.  Put a director in a room with some cast members, give ’em a few hours of rehearsal and then bam . . . put ’em up in front of a bunch of people and pray they give you money, right? Wrong. Of …

SOURCE: The Producer's Perspective at 11:15am on December 1, 2016

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