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'Chi-Town Rising'? If only. by Chris Jones

Even before Spike Lee came along with "Chi-raq," the presence of the term "Chi-Town" on a billboard (usually preceded by "Hey") meant one thing: An out-of-towner wrote the copy. Who has not cringed at some Madison Avenue genius trying to get all hip and personal and conversational to hawk rollover...

SOURCE: Chicago Tribune Subscription at 6:42pm on September 24, 2015

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