Podcast Episode #5 " Marketing Magic with The Wizard of Spotco, Drew Hodges. by Ken Davenport

Sure you can study marketing in school.  You can even read books about it like I do. But there’s really only one way to master Broadway marketing, and that’s to do it.  And a lot of it. There aren’t too many people in the world that have worked on the advertising and marketing for more Broadway shows than Drew Hodges and his industry leader of a company, SpotCo.  Just look at their credi…

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