How long should your preview period be?
One of the first things that Broadway Producers have to decide when a show gets green-lit is their schedule. I often work backwards. Â When do I want the show to open? Â Once I have that date, I count back the number of weeks of previews that I want. Â Then I count back the number of weeks of rehearsal I want. Â Then I count back the scenic build start date, the advertising campaign start date, the date I sta…
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