One of the first things that Broadway Producers have to decide when a show gets green-lit is their schedule. I often work backwards. Â When do I want the show to open? Â Once I have that date, I count back the number of weeks of previews that I want. Â Then I count back the number of weeks of rehearsal I want. Â Then I count back the scenic build start date, the advertising campaign start date, the date I sta…
SOURCE: The Producer's Perspective at 11:00AM on December 18, 2014