Ticketing Firm Stakes Reputation on Broadway Going Mobile
On Cyber Monday 2013, mobile purchases accounted for 17% of all retail sales, or more than $350 million in a single day. On Broadway, mobile ticket sales made up just 0.08% of all purchases, or about $9 million, for the entire 2012-13 season. Numbers like those " from ComScore and the Broadway League, respectively "... Read more »