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EVITA's 'Don't Cry For Me Argentina' Tissues by Pat Cerasaro

With perhaps the wittiest and most memorable promotional tool thought up in the theatre this year, the national tour of EVITA has introduced an image advertising faux tissue packets emblazoned with the show's iconic logo along with a reference to the mega-musical's biggest song, 'Don't Cry For Me Argentina'.

SOURCE: BroadwayWorld at 5:14pm on December 16, 2013

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