People rate a joke higher when a comedian's name is attached " which proves just how susceptible we are to cults of funninessHave you ever been to see a well-known standup and noticed the crowd tittering before he or she has told a single joke? It's a benign enough phenomenon, even if we neutrals may wish the comic had to work harder for laughs. But according to a recent Coventry University study, there's nothing to …
SOURCE: The Guardian at 11:45AM on May 23, 2011