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Live Nation buys data analytics company BigChampagne

Live Nation this week bought data analytics company BigChampagne to help expand its marketing and Internet branding efforts. Financial terms were not disclosed. Located near Live Nation in Beverly Hills, CA, BigChampagne is an entertainment industry media measurement company that crunches a wealth of information and analytical data to help businesses reach more customers. read more

SOURCE: Ticket News at 4:56pm on December 15, 2011

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