Nickelodeon has emerged as one of the most popular content hubs on Paramount Plus, offering ViacomCBS a flashback to the good old days when it dominated the linear cable kids TV business. The stickiness of Nickelodeon content is a sign that the strategy of expanding the CBS All Access streamer with the Paramount Plus relaunch […]
SOURCE: Variety at 12:45PM on May 6, 2021