Archetypes are the foundational piece to communication"how you position yourself in the public's eye. However, many do not know why they are so important, how to utilize them, or even what they really are. In this video, I give a brief overview of archetypes and how you can best use yours to grow your presence and business. What is an archetype? It is very simple: an archetype is a universal symbol depicting characte…
SOURCE: artshacker.com at 06:17PM on May 16, 2019