The Sunday Giveaway: Two tickets to Who's Your Baghdaddy? Off Broadway!

The subject of this blog is wrong. The title of the show we’re giving away tickets to today is not Who’s Your Baghdaddy? It’s actually Who’s Your Baghdaddy? Or How…

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

Broadway Grosses* w/e 10/4/2015

The following are the Broadway grosses for the week ending October 4th, 2015. The Broadway grosses are courtesy of The Broadway League Read more here:

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

Broadway Grosses* w/e 9/27/2015

The following are the Broadway grosses for the week ending September 27th, 2015. The Broadway grosses are courtesy of The Broadway League Read more here:

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

Who won the tickets to see Allegiance on Broadway?

Someday I’m going to do a study on the correlation of a show’s success to the number of entries I get on that show’s giveaway. Based on this week’s, Allegiance …

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

Who won the tickets to Trip of Loooooooove Off Broadway?

Do you think someday there will be jukebox musicals about the music that’s happening right now?  Can you imagine?   The Miley Musical?  The Taylor Swift Tuner?  Beyoncé Th…

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

How to build a Broadway side business.

I’ve got entrepreneurial ADD. In a business like ours, when there are certain things that are beyond my control (when a script is going to be ready for the big stage, when I get a Broa…

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

The 4 Stages of Production for a Broadway Producer, or "How to eat Pizza."

I had this friend of mine in high school who could eat a whole slice of pizza in one bite. He literally shoved the entire thing in his mouth, chewed for about 7 minutes . . . and then usuall…

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

What the Harry Potter play means for Broadway.

So, I don’t know if you heard, but J.K. Rowling isn’t done with the Harry Potter stories. And her next incarnation of the wonderful world of wizards isn’t going to be in a …

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

Broadway Grosses* w/e 10/11/2015

The following are the Broadway grosses for the week ending October 11th, 2015. The Broadway grosses are courtesy of The Broadway League Read more here:

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

The Sunday Giveaway: Two tickets to Trip of Love Off Broadway!

Get ready to get grooooooovy, baby . . . because this week, I’m giving away tickets to a new musical featuring songs from the 60s . . . Trip of Love! Trip of Love just started pr…

SOURCE: The Producer's Perspective at 11:26am on October 15, 2015☆⚑

The #1 Reason why there is a Broadway Theater crunch today. #ChartAlert

Talk to any Broadway Producer these days, and the #1 problem we’re all facing isn’t raising money, it isn’t marketing, and it isn’t even all the life-sized Elmos in T…

SOURCE: The Producer's Perspective at 10:53am on October 15, 2015☆⚑

Three reasons why theater tickets are NOT expensive.

There’s a rule in consumer research that’s especially true for Broadway . . . when asking your research subjects why they haven’t purchased something, don’t ever g…

SOURCE: The Producer's Perspective at 12:59pm on September 28, 2015☆⚑

Broadway Grosses* w/e 9/20/2015

The following are the Broadway grosses for the week ending September 20th, 2015. The Broadway grosses are courtesy of The Broadway League Read more here:

SOURCE: The Producer's Perspective at 12:52pm on September 28, 2015☆⚑

Why Broadway still needs reviews more than other mediums.

Fact:  reviews do not make or break a show. As much as it feels like they do, they just don’t.  John Caird, the original director of Les Miz, was just telling me how Les Miz w…

SOURCE: The Producer's Perspective at 12:52pm on September 28, 2015☆⚑

Broadway Grosses* w/e 9/13/2015

The following are the Broadway grosses for the week ending September 13th, 2015. The Broadway grosses are courtesy of The Broadway League Read more here:

SOURCE: The Producer's Perspective at 12:52pm on September 28, 2015☆⚑

Fun on a Friday: Drunk History . . . The Broadway Edition. And it's 'wicked' funny.

When the first episodes of Drunk History broke the Internet, I remember thinking, “OMG” (and yes, I do think in 14-year-old popslang), “OMG!  I should do that for Bro…

SOURCE: The Producer's Perspective at 12:52pm on September 28, 2015☆⚑

How do you become one of the 50 Longest Running Broadway Shows?: A by the numbers infographic.

Over the course of this blog’s history, I’ve written about the Top 10 Longest Running Broadway Shows a few times.  First back in 2007 (!) when Miss Saigon was still in t…

SOURCE: The Producer's Perspective at 12:52pm on September 28, 2015☆⚑

How you can help get tax breaks for Broadway Investing.

If you ever felt like theater was the little bastard brother of the entertainment industry, wait until you hear this. Section 181 of the Federal Tax Code allows investors of certain televisi…

SOURCE: The Producer's Perspective at 12:52pm on September 28, 2015☆⚑

Why Producers lose negotiations and how you can avoid it.

I was embroiled in a tricky negotiation about a show a while ago . . . when I had a revelation. The other party in said negotiation asked for something ridiculous, something absurd, somethin…

SOURCE: The Producer's Perspective at 4:23pm on September 10, 2015☆⚑

Broadway Grosses* w/e 9/6/2015

The following are the Broadway grosses for the week ending September 6th, 2015. The Broadway grosses are courtesy of The Broadway League Read more here:

SOURCE: The Producer's Perspective at 7:20pm on September 8, 2015☆⚑

Podcast Episode #36: Broadway Actor turned Broadway Director Michael Arden!

As you know, Spring Awakening starts previews tomorrow (!) night and opens on September 27th . . . so I had an idea.  What about theming this month’s podcasts?  I had a meetin…

SOURCE: The Producer's Perspective at 8:12pm on September 7, 2015☆⚑

This is the best audience feedback tool there is.

Everyone knows that I’m a big research guy, with a love of focus groups, dial testing and one day, hopefully, ethnography. Recently someone asked me what my favorite tool for gettin…

SOURCE: The Producer's Perspective at 3:49pm on September 4, 2015☆⚑

Why I'm a budgeting ball buster, until I get to tech.

If you follow me on Twitter, then you know I’m in tech for two shows right now . . . Spring Awakening and Daddy Long Legs.  As I’m sure you know, tech is a very sl…

SOURCE: The Producer's Perspective at 9:38am on September 4, 2015☆⚑

Why I am producing Allegiance on Broadway.

In addition to the shows that I lead produce each season, I also like to attach myself to a show or two that is being led by one of my peers.  For those of you coming up in the produci…

SOURCE: The Producer's Perspective at 5:07pm on September 1, 2015☆⚑

Broadway Grosses* w/e 8/30/2015

The following are the Broadway grosses for the week ending August 30th, 2015. The Broadway grosses are courtesy of The Broadway League Read more here:

SOURCE: The Producer's Perspective at 8:04pm on August 31, 2015☆⚑