116 stories from Rebecca Coleman
Yesterday, I bought a new pair of shoes. That, in and of itself, is not much of a shocker. I don’t even bother to try to hide my shoe obsession. What I did, however, after buying the s…
Witness my love/hate relationship with Starbucks. While I resent them for being a huge, faceless corporation that sells, for the most part, terrible-tasting, too sweet, overpriced caffeinate…
One of the main reasons businesses give me for not wanting to jump into social media is because they are afraid of being flamed. Putting yourself out there involves a certain amount of risk:…
Once upon a time, last year to be exact, in the midst of cold, cold February, I got a new stereo installed in my car so I’d have music and podcasts to keep me company on the long drive…
As you are likely well aware, I have been obsessed with Pinterest since September. In case you are still unfamiliar with this latest social media craze, Pinterest is an online visual inspira…
Change. If you are drinking the Social Media Kool-Aid, then you have to accept that dealing with constant change is a given. It’s a double-edged sword: it keeps things interesting, you…
Last June, I got to present at Social Media Camp Victoria. It was a hoot. I met tons of cool people, got to go to some really cool workshops, and we had drinks at Clive’s (if you are e…
It’s here!! It’s here!! As of mid-December, Facebook started rolling out its new personal profile interface called Timeline. Now, Timeline is hardly a new thing: those of us who …
Well, it’s that time of the year, kids. A time to look back, reflect, and see what when right (and not-so-right) in 2011. Without further ado, here are the year’s top posts: 10. …
Thanks so much for reading, commenting and asking questions in 2011! I appreciate it so much!! I want to wish all of you a very happy Christmas, and a fantastic 2012!
Am I the only one around here that is starting to suffer from Social Media Exhaustion?? Over the last few months, Google has launched its own social network, Facebook rolled out an extensive…
Here’s a little something you may or may not know about me (depending on how long you’ve known me for): I spent a chunk of my career as an employment counsellor. Yep. Resumes, in…
One of my (probably way too many!) volunteer positions is that I organize a thrice-yearly meeting of all of the arts marketing folks in the lower mainland. This happens via The Alliance for …
So, I got this email the other day: I'd like to advertise on your website for our speedysocial.com site. It wouldn't be anything obtrusive. I'd like to get either a mention & link in a p…
Guest Post by Cyndi Laurenti. Google has launched Google+ Pages which brings a new dynamic to the web for internet users. Google+ Pages is free, allows easy creation of visually appealing we…
Well, I don’t know about y’all, but I was NOT happy when I discovered, during the last major Facebook update, that they removed my ability to choose either “Top Posts”…
I left my WordPress-hosted blog just over a year ago, for the beautifully-designed layout you see before you today (thanks, Janet Baxter!). If you aren’t familiar with WordPress, it…
What I’m about to say next will probably not shock, or come as a surprise to you: Social Media moves fast. Over the last couple of years, I have discovered more breaking news through m…
It’s been an interesting week in Social Media. I love looking at case studies, and today I have two for you. ChapStick Chapstick recently launched a new ad campaign. It’s a photo…
When Google launched its social network, Google+, in late June, the only accounts available were personal ones. G+ promised us that pages for business (think about the difference between you…
One more. Just one more post about the new Facebook changes, and then I’ll give it a rest for while, I promise. One thing I love about Google+ is how easy they make it for you to thema…
The interwebz have been abuzz for the past week about Klout. In case you have been in blissful ignorance up until now, Klout is a website that assigns a score (out of 100) to your social inf…
When I teach workshops and classes, I often start by talking about the changes that are currently happening in the world of marketing. We are increasingly moving from a state of “p…
If you have a business, you should have a Page for your business. Not only does this allow you to keep your personal and business lives separate on Facebook, but it also offers some amazing …
This landed in my inbox yesterday, and the timing is perfect. I’m teaching three courses right now, and all of them are at the point of the course where we are learning about Facebook.…
