Kevin Knebl Comes to Vancouver: LinkedIn
I met Kevin Knebl through my dear friend Trilby Jeeves, and, while recognized as the go-to guy for LinkedIn, he kindly agreed to be interviewed for my blog. The post was called Making the Mo…
I met Kevin Knebl through my dear friend Trilby Jeeves, and, while recognized as the go-to guy for LinkedIn, he kindly agreed to be interviewed for my blog. The post was called Making the Mo…
Here are two things you may or may not know about me: I am a huge believer in niche marketing I inherited my dad’s eyebrows (bad) and his dimples (good) What do these things have in co…
I met Sandra Oldfield back in February at the Eat.Drink.Tweet Conference in Penticton. A special conference held for foodies, winemakers and other folks in the culinary tourism industry, it …
As I begin to transition more and more into teaching and training in social media, and away from doing publicity, I find myself struggling more and more with self-promotion. As a freelance p…
A couple of weeks back, Susan Elcox posted this on my Facebook Page (which, kids, if you haven’t headed over and “Liked” yet, well, you should. Smooth, hey?): To do researc…
I‘ve know and admired Devon Smith for the last couple of years. We met on Twitter. What I love about Devon is that she is a numbers gal: in this nebulous world of social media marketin…
Every year around this time, I have the same conversation with myself: It’s the summer! You don’t have as many contracts! That means you have more time to work on your own busine…
The other day, Mary posted this question on my Facebook page: So, Mary, this one’s for you. I did a bunch of highly unscientific research, namely, I put Mary’s question out to my…
I gave an interview last week with a Burnaby publication, and one of the questions they asked was “how can you track/prove that your social media is producing results and converting in…
Those words come out of my mouth. A lot. There are a lot of Rebeccas: there’s the theatre publicist, the teacher, the consultant. Then there’s the Rebecca that runs her current b…
It all started innocently enough. Last weekend, I headed down to a local, free music event being held here in Vancouver. While there, I ran into a bunch of friends, and then consequently hun…
I have recently discovered Mad Men. It started at Christmas, but I’ve now watched the entire series to date. If you’ve not watched Mad Men yet, the show is a drama that follows t…
I don’t often use my blog as a platform for causes, but occasionally, when there a is a cause very close to my heart, I will. I met Kelly-Ruth Mercier last fall, when she was directing…
Social Media is an investment of time. If you start up a new business, you have to invest in it. When I started my business, I got a website, some business cards, and some equipment for my n…
I often get the question: “what’s the difference between Tumblr and WordPress?” Tumblr (short for Tumblog) is much like WordPress: also a web-based blogging platform, also …
For the last two days, the interwebz have been buzzing about the latest thing to be launched in the world of Social Networking: Google Plus. You may have noticed that a few weeks ago, Google…
If you are in the arts, you’ve probably already seen this video clip from Sun Media, where Krista Erickson interviews Margie Gillis, a well-respected dancer, teacher and choreographer …
I have actually made this video before. And written this post before. But Facebook keeps messing with stuff, so I redid the video and updated it for today’s interface. Please note: in …
I got called in to substitute teach another social media class this week at BCIT. One of their assignments is to amass a certain amount of followers on several different social networks. I t…
Firstly: that I should have my head examined. But I’m getting ahead of myself. In April, I met, as I do, bi-monthly, with my amazing small business support group, SCTC. This wonderful …
Influencers. In this brave new world of social media, everyone wants to get their service or product into the hands of one. Because you know, if someone who has a lot of followers, a lot of …
Like the rest of my city, and, sadly, the world, I watched in horror last night as things went from bad to worse. It started with our beloved home team, the Vancouver Canucks, losing the Sta…