Guest Blog #50: Seeing Place takes on the Crowd by Michael Roderick

This week's guest blog marks the 50th guest blogger I have had. Whoo hoo! Erin Cronican tells you all more about the Seeing Place and everyone's favorite topic: Crowdfunding! Take it away Er…

SOURCE: One Producer in the City at 12:25pm on September 2, 2011☆⚑

Awesome Person Thursday: Psittacus Productions by Michael Roderick

This week's Awesome Person Thursday post comes to us from reader Sarah Taylor Ellis, who has decided to mix things up a bit and offer us an Awesome Company. Take it away Sarah! Hi Michael, Y…

SOURCE: One Producer in the City at 10:30am on September 1, 2011☆⚑

Lessons from my first year of business: The fire of your followers by Michael Roderick

When you start your own business there is a very basic principal that goes into effect immediately. You are selling a product or service and you need people to buy the product or service. If…

SOURCE: One Producer in the City at 10:30am on August 31, 2011☆⚑

5 Marketing choices that annoy me, and most likely lose business by Michael Roderick

I have recently been the target of a lot of marketing. My guess is that this is probably due to the number of networking events I attend and my open nature. As a result I have seen some real…

SOURCE: One Producer in the City at 12:35pm on August 30, 2011☆⚑

Back to school book list by Michael Roderick

This summer I did a lot of reading and found some great books. Below is a list of the books I picked up recently. I highly recommend checking them out! The Tipping Point- I have been told nu…

SOURCE: One Producer in the City at 11:57am on August 29, 2011☆⚑

Awesome Person Thursday: John Dapolito by Michael Roderick

Last week I introduced the concept of Awesome Person Thursday and actress Mara Lee Gilbert rose to the challenge. Thanks Mara for introducing us to someone awesome! Have someone awesome you …

SOURCE: One Producer in the City at 11:57am on August 25, 2011☆⚑

Your network and Christmas lights by Michael Roderick

I know, I know. We're not even in the fall yet, and I'm talking about Christmas. Actually this post has nothing to do with the holiday. Just the lights. When you network effectively you are …

SOURCE: One Producer in the City at 11:09am on August 24, 2011☆⚑

End of Summer Support by Michael Roderick

When I opened up my inbox this morning I encountered a number of emails all asking for end of summer support. After the festivals, shows, concerts, etc. many companies like the race car abov…

SOURCE: One Producer in the City at 12:46pm on August 23, 2011☆⚑

Guest blog #49- Outside Inside goes Fringe-side by Michael Roderick

This week's guest blog comes from a new company who is making their mark in this year's Fringe Festival with a tale about kid genius disillusion. More info below from the show's writer. Enjo…

SOURCE: One Producer in the City at 11:33am on August 19, 2011☆⚑

Introducing Awesome Person Thursday! by Michael Roderick

The fact that I am writing this blog a few hours after it is supposed to be posted, has made me aware yet again of how busy I am right now. In some instances I don't get a chance to...

SOURCE: One Producer in the City at 3:25pm on August 18, 2011☆⚑

Lessons from my first year of business: The epoxy dynamic by Michael Roderick

Have you ever used epoxy? It's a really interesting process. Basically, there are two tubes of goo. You have have to squirt both types out at the same time and then mix them together as fast…

SOURCE: One Producer in the City at 10:00am on August 17, 2011☆⚑

Lessons from my first year of business: You can't just add water, you need the mix by Michael Roderick

I'm a big fan of drink mix and the reason for this is simple: A few scoops of mix, a little water and I have at least 2 quarts of lemondae, iced tea, etc. For this reason it's easy to...

SOURCE: One Producer in the City at 10:00am on August 16, 2011☆⚑

Guest Blog #48- A Festival of their own by Michael Roderick

This week's guest blog comes to us from the sponsorship director of the Tinderbox Music Festival. I had the pleasure of hosting a music industry Solving for X with the founder and cannot say…

SOURCE: One Producer in the City at 10:00am on August 12, 2011☆⚑

Lessons from my first year of business: The G.A.T.E. Strategy parts 3 and 4 by Michael Roderick

Today we cover the last two letters in the G.A.T.E. strategy: The "T" is for Take: Many times we decide not to take things for a number of reasons. Sometimes we feel like we don't …

SOURCE: One Producer in the City at 10:39am on August 11, 2011☆⚑

Lessons from my first year of business: The G.A.T.E. Strategy part 2 by Michael Roderick

We're now on to the "A" is the G.A.T.E. strategy which stands for "Ask" Yesterday we discussed the power of giving, but if you are looking for your project to be successf…

SOURCE: One Producer in the City at 11:10am on August 9, 2011☆⚑

Lessons from my first year of business: The G.A.T.E. strategy by Michael Roderick

Gates are our way into a particular industry. They represent a barrier for entry and something we must deal with if we choose to get inside. For that reason, I decided to use the word gate t…

SOURCE: One Producer in the City at 11:00am on August 8, 2011☆⚑

Guest Blog# 47- Come on Home... by Michael Roderick

Out of all the entrepreneurs I have met, few have a story more compelling than that of Warren Adams. With the launch of his new website happening, I asked Warren to come on and guest blog ab…

SOURCE: One Producer in the City at 11:00am on August 5, 2011☆⚑

Lessons from my first year of business: The Kramer Customer by Michael Roderick

Remember Kramer? That loveable character who always showed up at Jerry's apartment and used his fridge without asking, took a shower and made a salad in it, or adopted a highway and then cov…

SOURCE: One Producer in the City at 11:51am on August 4, 2011☆⚑

Lessons from my first year of business: The Money Mirage by Michael Roderick

So now that I am coming close to the end of my first year of running Small Pond Enterprises LLC, I wanted to take the time to share some lessons I have learned. Similar to my Lessons from di…

SOURCE: One Producer in the City at 10:18am on August 3, 2011☆⚑

Get them in your house by Michael Roderick

Recently I've spent a lot of time consulting with individuals about online presence in regards to producing and I wanted to share with all of you something that I have learned from writing t…

SOURCE: One Producer in the City at 11:06am on August 2, 2011☆⚑

While I'm away by Michael Roderick

So today I will be at venue prep all day so there's not much time for blogging, but I wanted to leave you all with a little something cool. There's a new networking tool called Let's Lunch t…

SOURCE: One Producer in the City at 12:06pm on August 1, 2011☆⚑

Maximizing the potential of your meetings by Michael Roderick

If you're reading this blog via Facebook, then you know from my status updates that I take a ton of meetings. Meetings can be incredibly effective or they can be major wastes of time. What t…

SOURCE: One Producer in the City at 12:46pm on July 28, 2011☆⚑

Serve the food before it gets cold by Michael Roderick

When I worked in the restaurant business, there was always a pretty big fight between the line cooks and the waitresses over one specific problem: Serving cold food. Basically the line cook …

SOURCE: One Producer in the City at 11:22am on July 27, 2011☆⚑

This time (and from now on) it's personal by Michael Roderick

I just finished reading Gary Vaynerchuk's awesome book The Thank You Economy in which he makes one thing abundantly clear: Everything is personal now. Business has shifted so that mass media…

SOURCE: One Producer in the City at 11:36am on July 26, 2011☆⚑

Want to be a household name? by Michael Roderick

Then you need to start thinking like a politician. In one of my Solving for X classes, I was asked about how someone becomes a brand name. The individual wanted to reach the level of another…

SOURCE: One Producer in the City at 10:31am on July 25, 2011☆⚑