Why I want the press to shut up about Spider-Man.
There's an article in today's Wall Street Journal in which I, and several more of my Broadway Producer peers are quoted about the attention that Spider-Man is getting. The crux of the compla…
There's an article in today's Wall Street Journal in which I, and several more of my Broadway Producer peers are quoted about the attention that Spider-Man is getting. The crux of the compla…
Our 3rd Annual Will It Recoup contest closed up a few weeks ago, and it will be a few months before we find out who won the Kindle. But in the meantime, I thought it would be fun (for some).…
Starting a blog is one of the action items I give when I consult with executives at non-profit theaters. I'm a big believer in putting a face and a voice behind a brand. Simply put . . . a c…
The following are the Broadway Grosses from the week ending March 13, 2011: Show Name GrossGross TotalAttn %Cap AvgPdAdm AMERICAN IDIOT $508,202 8,368 61.21% $60.73 ANYTHING GOES $381,680 5,…
Since Broadway and Off-Broadway shows can't afford to have marketing laboratories trying every idea we come up with, I often look to other industries to see what they're doing, in the hopes …
There is a major show that's about to start previews this week, that frankly, doesn't seem to have the amount of advertising out there that some of the others debuting this Spring do. I've s…
The first concert I ever went to when I was a kid was Beatlemania. And I got so hooked on The Beatles that I bought The Blue Album, The Red Album, and The White Album. If they had an album,.…
Ok, before I get to this week's winner, can we take a moment to look back at the comments this contest received? We had 120+ of your chime in about what song they thought could crossover to …
If you see a musical (and you like it), what is the first piece of "merch" that you're most likely to buy? The cast recording, right?. If you're a brand new musical previewing on B…
Have you flown recently? The beleaguered airline industry has been very busy over the past few years, drumming up all sorts of ways to stabilize their fragile business by charging for so man…
Common wisdom will tell you that Broadway is fueled by the "traditional theatergoer"; the 45+ female who is in charge of the entertainment dollars in her household. So, extrapolati…
As promised, the first reading of our 2011 Reading Series is another musical! This Monday, we'll get a chance to hear the latest tuner from the very prolific (and very talented) Paul Gordon,…
The following are the Broadway Grosses from the week ending March 6, 2011: Show Name GrossGross TotalAttn %Cap AvgPdAdm AMERICAN IDIOT $395,275 7,023 51.37% $56.28 ARCADIA $321,143 5,292 73.…
Last Monday saw the debut of "The Show I Want To See This Week" blog, and I picked as my first S.I.W.S, a big splashy Broadway musical in Times Square that deals with subject matte…
Ok, so I'm driving home to see a production of Urinetown at my high school alma mater this weekend, and a song pops on the top 40 radio station I was listening to you. The song was "Goo…
Congratulations to Emily, aka @stagemaven! Your retweet got you two free tickets to see Billy on Broadway! Email me and we'll set you up. If you didn't win, and want to check out the show, t…
On Wednesday, I spoke about the importance of the contrarian view. Well, you can't get much more contrarian that this. Enter Justin Moran, who earlier this month issued a challenge to himsel…
Every five years, the National Endowment for the Arts and the US Census Bureau take the temperature of arts consumption in the US. The last report was published in June of '09 (almost 2 year…
As I did yesterday, at the end of every month I take a look at the previous month's blogs to see what the most read and the most commented on blogs were. I do this for two reasons: To recap.…
The ides of March are almost upon us, which means it's time to check in and see what the most read and most commented on posts of the previous month were . . . just in case you missed one....
I promised this blog for yesterday, then bumped it to today. And now I feel like a guy who is about to tell a joke and quickly realizes his audience has heard it before. Because my two ways …
The following are the Broadway Grosses from the week ending February 27, 2011: Show Name GrossGross TotalAttn %Cap AvgPdAdm AMERICAN IDIOT $1,301,949 13,391 97.94% $97.23 ARCADIA $74,305 948…
I know, I know, on Friday, I promised to blog about two ways to get rid of discounting altogether. But while in the shower this weekend, I came up with a new idea for a feature that I wanted…
To paraphrase Falsettos, something good is happening. We all know the internet brings like-minded people together. That's the theory behind newsgroups, chat rooms, forums and niche socia…
Who said being a ballet dancer wasn't cool? Over the years, people have slammed the movie to musical trend of Broadway adaptations. I'd like to see them try to slam Billy Elliot. In a strang…