Meet James Sims, Digital Divo? Twitter: http://twitter.com/SimsJames Facebook: http://www.facebook.com/simsj Google+: http://plus.google.com/105488067939116257530/ Blog: http://simsscoop.co…
Should more show creators be contractually obligated to write digital versions of story lines to extend the action?
Copyright, union restrictions and creative license concerns are just a few of the hurdles brands face when thinking of ways to extend storylines or showcase behind-the-scenes activities thro…
In order to highlight what I find interesting in the digital media space, I've created a new Tumblr page.
Lincoln Center for the Performing Arts in New York City is quite the visual landmark"Revson Fountain, the Metropolitan Opera House, Avery Fisher Hall. So many iconic visuals collected in one…
The trick to social media adoption in the world of entertainment is to move beyond the label of "social media." Imagine a computer and how, over the last five years, technology has…
James Sims | Video Demo Reel 2011-12 Video demo reel showcasing work produced, shot, and edited by James Sims between 2011 and 2012 at the American Museum of Natural History. For more work …
The arts are in desperate need of technological convergence. And TedxBroadway is hoping to give theatrical entertainment a push towards progress.
In a room full of Broadway marketers and producers, how do you sell an idea of change without a clearly defined return on investment? When it comes to TedxBroadway, it's the big idea that tu…
I'm happy to report that there are plenty of organizations taking to Twitter and Facebook in hopes of keeping arts in schools. Looking to join in on the conversation? I've assembled a list o…
It would be impossible for me to keep from live blogging/tweeting the Golden Globes. So, please enjoy my random snark, Hollywood style.
In the world of Twitter and Facebook, a brand's "voice" is a key bullet point in social strategy documents. "Brands are not humans. But people do project human qualities onto brands," Ric Dr…
When news broke of country star Carrie Underwood's casting as Maria von Trapp in NBC's live broadcast of "The Sound of Music," the Twitterverse responded.
I recently took part in a Q&A for Erica Moss, a fellow journalist turned digital marketer that I "met" on Twitter. It was a mutual fascination with reality television that first got us …
As the official Twitter account for The Performers has strong social media activity, I thought it interesting to take a look at the Twitter timeline starting on opening night and ending with…
As the official Twitter account for The Performers has strong social media activity and has built up a small but avid fan base, I thought it interesting to take a look at the Twitter timelin…
Annie's latest commercial is seemingly meant to drive audiences to the Palace Theatre in Times Square. I had to watch the spot back after it ran across the television in order to figure out …
Sofa Snark: Alicia Silverstone joins Henry Winkler and Cheyenne Jackson in Broadway's "The Performers," a play about the porn industry. It's a gang bang of a good time.
Sofa Snark: Alicia Silverstone Does Porn on Broadway Alicia Silverstone joins Henry Winkler and Cheyenne Jackson in Broadway's "The Performers," a play about the porn industry…
My resolution for the next presidential election is to let "grandma" share my stupid dog pictures with her retirement community cronies and reserve my playing of pin the tail on Do…
Get into a verbal fight on Facebook, and I still have to see you in our elevator the next morning. I'm all for embracing awkward moments, but not when that initial verbal brawl is seen, and …
Sofa Snark shifts its focus to Broadway this season, tackling topics including Yvonne Strahovski joining the revival of "Golden Boy."