How Broadway advertising budgets have changed over the past 20 years
The way we allocate budgets has changed from pursuing reach to pursuing precision — here’s why.
Today is Friday, July 10, 2026 Broadway Baby Birthdays: Sanford R. Jones Carlos Leon Alec Mapa Fiona Shaw Mark Manley Richard Schmiechen Nicholas Martin Neile Adams Eileen Rodgers Jerry Herman William Smithers Fred Gwynne Carleton Carpenter Jean Kerr Cpl. Ralph C. Geisler Magda Gabor Frederick Fox Maisie Baxter Thomas Gomez Paul Vincent Carroll Mitchell Parish Evelyn Laye Jimmy McHugh Noble Sissle Robert Barrat Harry Allen Marguerita Sylva Marcel Proust James T. Kelly SofÃa Vergara Emily Skeggs Emma Fielding Connie Ray John Whitehead Lois Lilienstein Patti Karr Hamza el Din Dan Merriman Jake LaMotta Sandro Giovannini Fraulein Vera Schwarz