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'From the man who gave you "Hamlet" and "Lear"': Why live theater needs movie-style trailers by Jessica Gelt

It has all the hallmarks of a movie trailer " the fast pace, the quick cuts, the relentless beat. "Something primal," a deep voice intones. "Something raw. Something otherworldly. Something wicked this way comes." But it's not. "It's 'Macbeth' as you've never seen it," the voice continues, "tickets...

SOURCE: Los Angeles Times at 06:00AM on September 15, 2017

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