Broadway Week aims to fill seats and bring in new audiences
As Broadway readies for the winter downturn, 19 shows have opted into Broadway Week. During the week, the 19 shows are offering select tickets in a two-for-one deal, with NYC and Company, a tourism and marketing organization for the city, partnering to advertise the program. The promotion, which began in 2011, is meant to boost […] The post Broadway Week aims to fill seats and bring in new audiences appeared fi…