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5 Things The Tony Awards can learn from The Oscars. by Ken Davenport

They say a billion people watched the Academy Awards.  And I was one of them. By contrast, our little engine that could of an awards show, the Tony Awards, gets an audience of 7 million. Just imagine . . . for a second . . . if we could grab, steal . . . or even borrow . . . just a simple million of those Academy Awards viewers for our show.  What do you think the conversion rate would be on that 1mm?  How m…

SOURCE: The Producer's Perspective at 11:00AM on February 24, 2015

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