A clear, but different, agenda
The agenda for most arts marketing is very clear. The agenda is to get someone to buy a ticket, come to the exhibition, donate, volunteer, etc. My theory is that the best way to achieve that agenda is by using...
The agenda for most arts marketing is very clear. The agenda is to get someone to buy a ticket, come to the exhibition, donate, volunteer, etc. My theory is that the best way to achieve that agenda is by using...