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We get 'em while they're going. Why not while they're coming? by Producer

Here’s my general marketing rule of thumb:  If everyone is doing something one way, do the exact opposite. Here’s an example . . . Many a Broadway and Off-Broadway show choose to add value to certain performances by hosting post-show talkbacks.  If you’ve never been to one, they’re great.  They often feature [...]

SOURCE: The Producer's Perspective at 11:00am on November 2, 2012

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