Digital Drama Queen Part III
André BelangerTNM & Phéromone Tweet in Characterby Liesl Barrell(A version of this article was previously published at The Charlebois Post - Montreal)With CharPo already on a second TweeAtre instalment, I figured this would be the perfect time to cover a social media campaign involving Twitter that took the theatre world by storm. For Théâtre du Nouveau Monde's 2010 produc…