Marketing. Advertising. Community Outreach. Audience engagement. Audience Development. Social Networking. Targeted Pitches. And so on. This litany of phrases are among the buzzwords common to anyone who spends their time focused on attracting audiences to the theatre. They appear in the fire hose spray of blogs and tweets that consume my days and those of [...]
SOURCE: 2AMT at 03:19PM on November 9, 2011