Came across a press release about a study conducted on Gen Z and Millennial perceptions of Broadway. The provocative title suggested that Broadway wasn't overpriced, but rather undervalued. According to the study's sponsors, No Guarantees Productions, once people learn everything that goes into a Broadway production, the amount they are willing to pay increases. While ... Read more
SOURCE: Butts In The Seats at 03:32PM on August 6, 2025