Apple has made splashy bets in Hollywood. Are they paying off?
In the first episode of the Apple TV+ show "The Studio," Oscar-winning director Martin Scorsese sells his script to the fictional Continental Studios, only to be told later by a studio chief played by Seth Rogen that the project, about Jonestown, has been killed. Instead, the company is fast-tracking a soulless brand-based cash grab: a Kool-Aid movie. "Just give me back my movie and let me go ...