Podcast Advertising Growth Slowed in 2023, But This Year Looks Better So Far
After many years of double-digit growth, U.S. podcasting advertising revenue growth slowed down in 2023. But there is hope ahead. Per a new Interactive Advertising Bureau study, released Thursday and prepared by PricewaterhouseCoopers, podcast advertising revenue in the U.S. increased 5 percent to $1.9 billion in 2023, due to an overall challenging ad market that […]