Broadway Stars Broadway Stars

Creating Connections With Inside Jokes Shared By 6 Million People by Joe Patti

I believe it was Artsjournal.com that shared a story a week or so ago about the Philadelphia Inquirer's attempt to increase subscriptions and engage a younger audience with an ad campaign that makes inside jokes about life in and around the city. The article put me in mind of the idea that while sharing in ... Read more

SOURCE: Butts In The Seats at 01:06AM on November 9, 2023

« Back to BroadwayStars