You may have heard about the big Google Analytics 4 (G4) rollout a few weeks ago. No doubt about it, G4 ushers in a remarkable new world of tools that add AI-driven insights, even better cross device tracking, and deeper data controls. Having said all of that, there are a few strong reasons why you may want to wait before upgrading. G4 won't connect to most open source publishing platforms, like WordPress, using one …
SOURCE: artshacker.com at 03:46PM on November 3, 2020