I don't know how I missed it on Vox.com, but Non-Profit Quarterly recently pointed out an article the site about the effectiveness of swag in non-profit fundraising. The TL:DR version is, other than instances when it reinforces your identity (i.e. NPR or New Yorker tote bags), it isn't really effective in terms of raising more ... Read more
SOURCE: Butts In The Seats at 10:12PM on January 15, 2020