Amazon is now a pain reliever. A lesson for Broadway and all businesses.
Every great company has a “thing” that puts them on the map or pushes them to a new height. Think the iPhone or The Sopranos or The Frappucino. For Amazon.com it was free and fast shipping. Jeff Bezos recognized that what consumers wanted was to get what they paid for fast . . . and free. He knew his competitors were ... read more