As several musicals are starting to be wiped from TikTok, the next generation of theatre lovers are still getting their fill through Spotify. In new research shared exclusively with BroadwayWorld, there are currently over 11 million Broadway-themed playlists globally on Spotify, especially with the help of the Wicked and Mean Girls movie musicals.
SOURCE: BroadwayWorld at 04:32PM on March 11, 2024